Co-Branded Items

Co-branded items are items that have another brand name, logo, or trade dress on the box, in the set contents, or in the set name. A co-brand category is created for each brand. If the item box, set contents, or set name do not show another brand, then the item is generally not considered co-branded even if only available for sale at a specific location. This includes wholesale exclusives available only at a specific retail chain.

All item types can be tagged as co-branded except the item type Parts for which only items in the Brick, Promotional and Duplo, Brick Promotional categories can be tagged as co-branded. Minifigures in the Marvel Comics and DC Comics universes are co-branded only to facilitate grouping of these items for which there is currently no other way to easily group them.

Licensed product lines such as Star Wars or Indiana Jones that already have their own category are not tagged as co-branded. There may be exceptions to this if there is a licensed line and the brand also appears in other sets that are not part of that line (Ferrari, for example). In such cases a co-brand category is created and all sets containing parts with that brand are tagged.

Octan is not a genuine co-brand, but is retained as a lone exclusion to the rule that co-brands must represent an actual company.

You may view the complete list of co-brands and licensed lines by visiting the Co-Branded Items page. For a list of abbreviated co-brands see the Tables page.